{"id":1037,"date":"2021-07-20T15:30:00","date_gmt":"2021-07-20T20:30:00","guid":{"rendered":"https:\/\/www.weblinxinc.com\/blog\/covid-19-nonprofit-websites\/"},"modified":"2024-05-13T15:23:13","modified_gmt":"2024-05-13T20:23:13","slug":"covid-19-nonprofit-websites","status":"publish","type":"post","link":"https:\/\/www.weblinxinc.com\/blog\/covid-19-nonprofit-websites\/","title":{"rendered":"What Covid-19 Has Taught Us About Nonprofit Websites"},"content":{"rendered":"<p class=\"user-content__text text\">\n<\/p>\n<p class=\"user-content__text text\">It\u2019s easy to see how they come to that point to view. However, we might argue that the importance of a strong nonprofit website didn\u2019t <em class=\"user-content__em\">change<\/em> because of the Covid-19 pandemic; it was simply <em class=\"user-content__em\">revealed<\/em>. In other words, it was always crucial that your nonprofit have a coherent web strategy. The benefits are simply clearer than they were in the past.<\/p>\n<p class=\"user-content__text text\">\n<\/p>\n<p class=\"user-content__text text\">With that in mind, it\u2019s worth asking: what goes into a great <a href=\"\/nonprofit-web-design\/\" class=\"user-content__link link\" rel=\"noopener noreferrer\">nonprofit website<\/a>? Let\u2019s look at a few of the key features your organization shouldn\u2019t be without\u2026<\/p>\n<p class=\"user-content__text text\">\n<\/p>\n<h2 class=\"user-content__title title title--h2\">Online User Experience Enhancements<\/h2>\n<p class=\"user-content__text text\">\n<\/p>\n<p class=\"user-content__text text\">It\u2019s no longer enough to simply \u201chave a website.\u201d In order to help your nonprofit reach its goals, you need a fully functional web presence that is easy to use and navigate. That means reliable web hosting, mobile device compatibility, a content management system, and secure connections that allow you to transfer information and accept donations. Each of these makes it easier for visitors to do the things (like donate or volunteer) that you most want them to.<\/p>\n<p class=\"user-content__text text\">\n<\/p>\n<h2 class=\"user-content__title title title--h2\">A Description of Your Mission, Contacts, and Policies<\/h2>\n<p class=\"user-content__text text\">\n<\/p>\n<p class=\"user-content__text text\">No one should ever visit your website and be left to guess about what you do, why it matters, or what the next steps are if they want to get involved. Clear and focused content speaks to those who are engaged in your cause, differentiates you from other nonprofits, and can even help you attract visits from search engines and social media sites. And yet, this is a piece of the puzzle many nonprofits tend to overlook.<\/p>\n<p class=\"user-content__text text\">\n<\/p>\n<h2 class=\"user-content__title title title--h2\">Online Fundraising and Volunteerism Portals<\/h2>\n<p class=\"user-content__text text\">\n<\/p>\n<p class=\"user-content__text text\">Although we touched briefly on this point already, it\u2019s worth spelling out that your nonprofit website should have pages dedicated to fundraising, volunteer recruitment, and other forms of outreach. These are the areas in which most nonprofits struggle, and where your staff could use the greatest amount of support. Back them up with <a href=\"https:\/\/www.qgiv.com\/blog\/8-online-donation-form-best-practices\/\" rel=\"noopener noreferrer noreferrer noopener\" target=\"_blank\" class=\"user-content__link link\">online forms<\/a>, case studies, videos, and other tools that encourage website visitors to get involved.<\/p>\n<p class=\"user-content__text text\">\n<\/p>\n<h2 class=\"user-content__title title title--h2\">The Ability to Change and Update Content<\/h2>\n<p class=\"user-content__text text\">\n<\/p>\n<p class=\"user-content__text text\">If we\u2019ve learned anything from the pandemic it\u2019s that things change quickly. For instance, if you\u2019re like our nonprofit clients, it\u2019s possible your hours or policies have been shifting from one month the next. For these reasons it\u2019s important to have a content management system (or CMS) that can be updated quickly and easily. That way you can make alterations to your nonprofit website without sacrificing your design, branding, or website functionality.<\/p>\n<p class=\"user-content__text text\">\n<\/p>\n<h3 class=\"user-content__title title title--h3\">Need Help Upgrading Your Nonprofit Website?<\/h3>\n<p class=\"user-content__text text\">\n<\/p>\n<p class=\"user-content__text text\">Whether you need to build a nonprofit website from scratch, or simply upgrade the layout and pages you already have in place, we can help. <a href=\"\/contact\/\" class=\"user-content__link link\" rel=\"noopener noreferrer\">Contact<\/a> the creative minds at <strong class=\"user-content__strong\">Weblinx<\/strong> today so we can put our expertise to work for your organization!<\/p>\n<p class=\"user-content__text text\">\n<\/p>\n<div class=\"clear\"><\/div>\n<p class=\"user-content__text text\">\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s easy to see how they come to that point to view. However, we might argue that the importance of a strong nonprofit website didn\u2019t change because of the Covid-19 pandemic; it was simply revealed. In other words, it was always crucial that your nonprofit have a coherent web strategy. The benefits are simply clearer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1038,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Covid-19 Has Taught Us About Nonprofit Websites | Weblinx, Inc.<\/title>\n<meta name=\"description\" content=\"If you are in charge of marketing for a nonprofit organization, the odds are good that the last 12 months have changed the way you think about your website.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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