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We realize the term can be slightly ambiguous, and the definition probably differs from one firm (or web designer) to the next. Still, there are a few things we can point at for virtually any description of clean web design\u2026<\/p>\n
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In the old days of print layouts, it was always crucial to put critical information \u201cabove the fold.\u201d That meant a customer could see it if they were only glancing at the top half of the newspaper.<\/p>\n
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Obviously, websites don\u2019t fold like old print documents did, but you should still have your most important ideas and benefits in the first visible section of the page. That will ensure prospects get the point even if they don\u2019t take the time to scroll down through your site or click on any links. That\u2019s clean in the sense that it doesn\u2019t muddy up your customers first impression with anything that doesn\u2019t matter.<\/p>\n
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Probably the most literal characteristic of clean web design is that it looks open and unencumbered. There\u2019s plenty of white space between various blocks of text and images.<\/p>\n
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This aspect of clean web design is important because most of the people that come to your website aren\u2019t going to read your pages intently. Instead, they\u2019re going to scan photos and headlines, looking for a specific answer or something that applies to their situation. The easier you make it for them to find what they want, the more friendly and intuitive your pages are going to seem.<\/p>\n
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Speaking of finding information quickly, another aspect of clean web design is that it has simple navigation structures. That means someone who can\u2019t find what they\u2019re looking for on your home page (or whatever page they end up on) can get to what they need quickly.<\/p>\n
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Sometimes businesses are tempted to use layouts that feel more artistic and interesting than traditional navigation bars. That can work, but only if it remains easy for first-time visitors to locate the information they really want.<\/p>\n
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This is the aspect of having a clean web design that matters most to you. Your pages should be clean in the sense that they filter visitors towards a predictable outcome.<\/p>\n
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For example, if you really want a new customer to call you on the phone, then that call to action should be prevalent on each page. Likewise, you could push buyers to fill out a form, download report, or even make a purchase straight from your website. Regardless of what you want to achieve, try to draw a straight line towards that conversion goal.<\/p>\n
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When web designers talk about \u201cclean\u201d designs they are really thinking in terms of focus and results. Unfortunately, that\u2019s exactly what a lot of smaller companies are missing with their online marketing plans.<\/p>\n
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If you feel like your efforts and budget aren\u2019t leading you towards the kind of results you expect and deserve, this is your opportunity to make a change. Contact the Weblinx<\/strong> creative team at 630-551-0334 x1 <\/strong>today to schedule a free consultation and see how we can help.<\/p>\n \n<\/p>\n \n<\/p>\n","protected":false},"excerpt":{"rendered":" We realize the term can be slightly ambiguous, and the definition probably differs from one firm (or web designer) to the next. Still, there are a few things we can point at for virtually any description of clean web design\u2026 A Clean Web Design Puts the Most Important Info First In the old days of […]<\/p>\n","protected":false},"author":1,"featured_media":1124,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"\n